New Year – January sales

New Year – January sales

Personally I’m not a huge fan of New Year’s resolutions. Every year from July onwards people become dispirited about how far away they are from their goals, or put off making changes in their lives until the next calendar year. Part of the reason for that is that twelve months is a long period of time to manage – so what if you planned for twelve weeks instead?
Every January and February people find that the impetus of the new year isn’t enough see them through to their goals. One of the reasons for this is that their goals are so far in the future – perhaps to be reached by the next summer holiday or the next Christmas. The advantage of a twelve week period instead of twelve months is clear – it’s long enough to see success but short enough to manage.

There are other advantages to using twelve week periods as well. It makes it easier to juggle different plans and priorities if you can change the focus every twelve weeks. It can also see you achieving more, as individual goals and shorter time scales mean that you feel the focusing effect of the deadline much sooner. And twelve week periods don’t mean that you can’t aim for longer term goals – you can use them to help you set, and reach, targets along the way.